I had a chat recently with a customer who is a big fan of lettering from the psychedelic poster era.

The discussion got me thinking about poster lettering we hadn't yet made into fonts, and a particular sample from a Jimi Hendrix poster I had played around with but never finished making into a font.

So I went back to the drawing board and the result is the new Hendrix font.

Unlike many of our other Psychedelic fonts which are stripped down to their basic character forms, this font includes the outlines characteristic of a lot of poster lettering from that period. It also includes variant versions of a number of the characters