Inspired by a small fragment of sign-written lettering, discovered by accident, Snag is a robust mono-line font with small, pointed tips on its terminations. These embryo serifs are inspired by the legacy of a sign-writers brush, and add an overall texture and character to this, otherwise minimalist, style of lettering.

Snag has a warm and traditional feel with a modern clarity. A strong component for a multitude of graphic design functions, including packaging, shop fronts, bar signs, advertising and clothing. Snag features a large glyph set, suitable for Latin-based languages worldwide.