The concept of M Elle comes from M Hei and M Yuen, with a sense of contemporary graphic design, aims to accomplish a refreshing, harmonious balance of softness and toughness. The combination of regular crossbars (橫) and stems (豎), rounded hooks (勾) and angles (折), as well as dots (點), ticks (剔) and downstrokes (撇、捺) that are ended sharply, makes it a classy but contemporary, clean and affectionate typeface.

The font family consists of 3 essential weights to cater for different needs. Xbold appears elegant and magnificent, Medium weight is practical and affectionate, while the Light style is especially clear, legible and flexible in use.