The Bermuda Family was designed by Garrett Boge and Paul Shaw, in the vein of freely-drawn showcard lettering — jaunty, fun and friendly.

In fact the drawings were made with a Speedball™ B-series pen nib, the stock tool of the showcard letterer. Bermuda Open is a stroked outline version and its character shapes are repeated in the other three styles, each with a separate fill variant — Solid, Dots and Squiggles.