Barata Display is an all caps script family font inspired by the street vendors and informal commerce in Latin countries. A condensed defined and thick stroke evokes the chalk signs that are made in “tianguis”, markets, greengrocers, barbecues and flea markets from Los Angeles to Buenos Aires. It is a typeface that “SCREAM” buy me, save money, discounted, almost Free, opportunity!.

What distinguishes the New Barata Display from Estudio Arellano Type Foundry is the expressive power of its structure. The Alphabet is built on the geometric principle of free traces from freehand writing. Composed of 236 capital Roman characters, Barata Display includes most common accents and diacritics.

Barata Display can be used in any kind of commercial or personal promotion, in graphic design, web, print, animation, etc. Perfect for price labels, tags and other applications such as posters and t-shirts. It is a typeface ideal for headlines and Lettering.